Sales Training for B2B Sales Teams
Build the skills your team needs to win more business.
We train your reps and managers on the prospecting and sales capabilities that drive results, using your own buyers, offer and deals.
We've worked with 100+ investors and sales teams.
Most sales training is forgotten within weeks.
Your team sits through the sessions, but very little changes in how they actually sell.
01
Generic content
The examples come from someone else's market, so your team struggles to apply them to your buyers.
02
One-off events
Training ends when the session ends, so new habits never get a chance to stick.
03
No tools to keep
Your team leaves with notes instead of the playbooks and tools they need to use the skills every day.
Make new skills part of how your team works.
Every training is built on the capabilities your team needs, tailored to your business and practised on real work.
01
Train on what matters to you.
We focus on the capability gaps holding your team back from its goals.
02
Practise on your own deals.
Your team works through exercises using your real accounts, buyers and opportunities.
03
Keep what you learn.
Your team leaves with the playbooks, AI Skills and tools to use the skills every day.
Choose the training your team needs.
Pick sales development or sales closing, then choose training for your reps or your managers.
3 trainings
Sales Development · For reps
Sales Development Mastery
Train your reps across all nine prospecting capabilities, from account targeting to sales handoff.
Sales Closing · For reps
Sales Closing Mastery
Train your reps across all nine sales capabilities, from deal planning to closing.
Sales Closing · For managers
Sales Management Mastery
Training for managers who lead sales teams.
No trainings match these filters yet.
Here's how we tailor training to your team.
Every training starts with your goals and ends with new skills in use on real work.
Week 1
Diagnose
We find out what you want to achieve and the skill gaps holding your team back, or confirm the gap you already know.
What you do
Share your goals, your current deals and how your team sells today.
Weeks 2–3
Customise
We tailor the content, examples and exercises to your buyers, offer and deals.
What you do
Review the plan with us and agree what to focus on.
Weeks 4–5
Train & Deploy
Your team learns in the sessions and puts each skill to work on live accounts and deals straight away.
What you do
Join the sessions and complete the exercises on your real work between them.
Questions you might have before working with us.
Is the training customised?
Yes, we tailor every training to your goals, buyers, offer and deals, so your team never gets generic content.
Do we need a diagnosis first?
Every training starts with one, but if you already know the gap you want to close, we keep it short and confirm it with you.
How long does it take?
It takes about five weeks from diagnosis to the last session, and the training itself runs over the final two weeks.
How are the sessions structured?
Each training has five 90-minute sessions over two weeks, with two or three sessions a week, and each workshop is a single 90-minute session.
What's the difference between training and a workshop?
Training covers a whole side of your sales team over five sessions, while a workshop goes deep on one capability in a single session.
How much does it cost?
Trainings start from $1,000 per participant, and workshops start from $200 per participant.
Can you train our team in person?
Yes, we deliver every training and workshop in person or virtually.
What does your team take away?
Your team keeps the training playbooks, AI Skills and the tools we use, though software subscriptions aren't included.
How is this different from your Sales Development and Sales Closing services?
Training builds your people's skills on the system you already have, while our services build the system itself with your team.
Build a sales team that keeps getting better.
Let’s talk about where your team is today and which skills would make the biggest difference.